The expansion of e-commerce and use of online methods to reach customers have introduced yet another important aspect of starting a business. Internet marketing or online marketing is the concept of marketing that consists of promotional and advertising efforts that take place online. It can be used as a tool to grow your business as it can promote brand awareness and even generate more sales.

There are a few concepts to understand about internet marketing before getting started. Learn how to use social media and email marketing, understand how SEO works, and see how to set goals for your business.

Internet marketing, or online marketing, refers to the use of online methods to reach customers.

Small businesses can use a variety of strategies to increase their online presence, including SEO, social media, and email marketing.